How Graphic Design for Kalamazoo Websites Works
From the outside looking in, “graphic design” might seem like it’s just one specialty. After all, if someone’s a skilled artist, then they should be able to do just about any graphic design, right?
Well, the truth is slightly more complicated than that. While most artists are flexible, different types of graphic design call for different skillsets. This is especially true with graphic designs for websites, where website visitors decide to click of a page in seconds. But how can a graphic designer change that? Well, to help demystify website graphic design, we’re exploring a couple graphic design must-haves for any Kalamazoo business’s website.
Layouts Built with Responsive Design in Mind
Any graphic designer with experience in web design will tell you that they always keep responsive design in mind. Essentially, responsive design in a website makes it so that a website will always look good and function well on any screen size. Instead of designing a bunch of different website layouts for different screen sizes (such as your computer, laptop, or phone), responsive design makes the graphics on a website “snap” into place based on how big your screen is. That way, the graphic design will look great on every device.
You can even test this for yourself! On your computer, go to Google and visit any website you’d like. Then, just adjust the window size by clicking and dragging. If the content on the website changes as you make the window size smaller and larger, then you know how that website would look on a screen that size!
Hierarchical Designs for Each Webpage
Hierarchy is essential for any webpage—and a website’s graphic designer should know how to make hierarchy that’s truly great.
If you’re not sure what we mean by “hierarchy,” then this is the gist: a webpage’s visual hierarchy is the order that information is lain out. When you visit a website, web designers like us know that the most valuable information should be at the top of the page, where everyone sees it. Then, as you scroll down, information should become more specific. Graphic designers help out by creating large, eye-catching designs at the top of the page that communicate information quickly, then creating more subtle designs that communicate more complex information as you scroll down.
Get Graphic Design for Local Kalamazoo Websites
Whatever your industry, everyone needs great graphic design to reach an audience online. Here at Blue Fire Media, our professionals are here to give you personalized, powerful graphic design that your users are sure to love. For more information, click here to contact us today!
